Saturday, November 9, 2013

One year in our new location

Tomorrow, November 10th, is the one year anniversary of our Grand Opening in Prices Corner.  We have been very fortunate in this location.  The store is much more visible and easier to find than our old location.  This has led to an increase in both customers and donation drop-offs.  That in turn has led to a huge increase in sales.  It is difficult to make a direct comparison since the transition from one location to the other caused a steep drop in sales the last few months in the previous location but average monthly sales now are about 40% above what they were in the old location.

Next Saturday, November 16th we will celebrate our anniversary.  All the plans have not been finalized.  We do know we will have a radio station broadcasting from the store.  Other details will be advertised in the local newspaper and on radio.  

We have plans to continue our growth with increased marketing and more donations from companies.  Habitat has hired a procurement manager to solicit donations from local companies.  This will help us bring in more high volume donations that can really drive customers into the store.  It should make for an exciting second year.



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